(a) Establishment of Special Sign District. The 555 9th Street Special Sign District (“555 9th Street SSD” or “SSD”), consisting of Assessor’s Block 3781, Lot 003, bounded by Bryant Street to the north, 9th Street to the west, Brannan Street to the south, and developed lots to the east, as shown on Sectional Map SSD of the Zoning Map of the City and County of San Francisco, is hereby established for the purposes and subject to the controls set forth in this Section 608.12.
(b) Purpose. The purpose of the 555 9th Street SSD is to modify the sign controls that otherwise would apply within the SSD to allow for signage that is more typical for the type of structure that occupies the SSD, a large-scale shopping center with multiple tenants and a mix of smaller and larger-scale spaces (the “Shopping Center”).
(c) Controls. Signs within the 555 9th Street SSD shall be controlled by those provisions in Article 6 of the Planning Code applicable to Signs in the C-3 Zoning District, except as otherwise provided in this Section 608.12. In the event of a conflict between other provisions of the Planning Code and this Section 608.12, this Section shall control.
(1) No Sign attached to second-story portions of the Shopping Center fronting the internal parking structure shall exceed three square feet per foot of frontage along the parking structure occupied by the Shopping Center tenant to which the Sign directs attention. Such Signs shall be located along that occupied frontage and shall be no higher than 18 feet above the finished floor height immediately below such Sign or the height of the wall to which it is attached, whichever is lower.
(2) Video Signs. Video Signs shall be allowed within 10 horizontal feet of any pedestrian entrance from a street to an individual tenant space. Any such Video Sign shall not exceed an Area of 24 square feet or 10 feet in height. Video Signs shall direct attention only to the occupancy of the individual tenant space at which the Sign is located. Sign copy shall not be displayed in any fashion whatsoever during times that such entrance is not open to the public and at all other times shall not change copy in any way more frequently than once per hour.
(3) Illumination. Any Sign may be Nonilluminated or Indirectly or Directly Illuminated. Signs may only be illuminated during the hours of operation of the businesses in the Shopping Center.
(Added by Ord. 240-24, File No. 240438, App. 10/18/2024, Eff. 11/18/2024)
(Former Sec. 608.12 addedby Ord. 64-88, App. 2/18/88; repealed by Ord. 217-16, File No. 160424, App. 11/10/2016, Eff. 12/10/2016)