12-1-4: DEFINITIONS:
In this title, the terms, phrases, words and their derivatives shall have the meaning as stated and defined in this title, unless the context indicates a contrary meaning. Terms defined in title 14 of this code, the city subdivision ordinance, and title 13 of this code, the city zoning ordinance, shall have the same meaning when used in this title.
A-FRAME SIGN: A freestanding, permanently permitted portable sign usually constructed of two (2) separate sign faces attached at the top.
ABANDONED SIGN: A sign that is left on property for a period of time in excess of forty five (45) calendar days after the business or use that it advertises has moved to another location or ceased doing business.
ANIMATED SIGN: A sign with parts or sections having physical movement or revolution up or down, around, or sideways that changes at intervals of less than sixty (60) seconds, but not including time and temperature signs or electronic message centers.
AWNING SIGN: A sign constructed of a framework that is mounted to a building or canopy. The framework is usually covered with a light fabric that may be translucent. The awning cover may contain advertising or identifying copy, graphics or design and may be backlighted. Awnings used strictly as protective structures for windows and doors and having no sign copy or design are not signs and may display the building address only.
BACKLIGHTED SIGN: A sign with the light source positioned inside or behind the sign face, such as behind raised letters and awnings or inside sign cabinets, the lighting source of which is not itself visible to the observer.
BANNER: Any cloth, bunting, plastic, paper or similar material used for temporary advertising which is attached to or appended from a building.
BENCH SIGN: A sign that is applied to the back of a bench located at a bus stop designated by the Utah transit authority.
BILLBOARD OWNER: The owner of a billboard in the city of West Jordan.
BILLBOARD SIGN: A billboard sign (digital display) and/or a billboard sign (nondigital display) as the context may require.
BILLBOARD SIGN (Digital Display): A freestanding ground sign with a changing digitally created and electronically controlled message face designed or intended to direct attention to a maximum of six (6) businesses, products or services, during any five (5) consecutive minutes of image change, which products or services are not sold, offered or existing on the property where the billboard is located. A billboard sign shall have no more than two (2) message display faces, which must be back to back. Billboard sign structures with two (2) or more faces side by side, or one on top of the other, are prohibited.
BILLBOARD SIGN (Nondigital Display): A freestanding ground sign designed or intended to direct attention to a maximum of two (2) businesses, products or services that are not sold, offered or existing on the property where the billboard is located. A billboard sign shall have no more than two (2) message display faces, which must be back to back. Billboard sign structures with two (2) or more faces side by side, or one on top of the other, are prohibited.
CHANGEABLE COPY SIGN: A sign, other than a billboard sign, on which the text or copy is changed manually or electronically.
CLEAR VISION ZONE: Corner areas at intersecting streets and driveways in which unobstructed vision of motor vehicle operators is maintained and which are subject to the limitations set forth in section 13-8-4 of this code.
CONFORMING SIGN: A sign that meets all provisions of this title.
CONSTRUCTION SIGN: A sign, on premises or off premises, which directs to, identifies or describes the development or construction of, a use, building or buildings which are planned or currently under way, located within the city boundaries.
CONVERT: "Converted" and "conversion" refers to any billboard sign face that is changed from its existing, nondigital or nonelectronic display to an electronic display sign. Any existing billboard sign (nondigital display) that is remodeled, repaired, or maintained in such a way as to become a billboard sign (digital display), in whole or in part, shall be considered a conversion to a billboard sign (digital display).
COPY: The wording on the display surface of a sign.
DIRECTIONAL SIGN: A sign limited to directional messages such as one way, entrance and exit. Business identification may be allowed.
DIRECTORY SIGN: A variation of a monument or wall sign on which the names and locations of occupants or the use of a building or property are identified, but which does not include any advertising message.
DWELL TIME: The time that text, images and graphics on a billboard with a digital display remains static before changing to a different text, images or graphics on a subsequent sign face.
ELECTRONIC MESSAGE SIGN: A display consisting of an array of light sources, panels or disks that are electronically activated.
EXTENDING SIGN: A sign that projects more than twenty four inches (24") from a wall.
FREESTANDING SIGN: A sign that is self-supported by poles, pylons or other structural supports mounted in the ground.
FREEWAY ORIENTED SIGN: An on premises sign located on a regional commercial SC-3 site which is adjacent to a limited access highway or freeway.
ILLEGAL SIGN: Any sign that violates any of the city of West Jordan ordinances, or is determined to not be a conforming sign.
ILLUMINANCE: The amount of light falling on an object or the measurement of such light.
ILLUMINATED OR LIGHTED SIGN: A sign equipped with artificial lighting devices for the purpose of improving the sign's visibility.
ILLUMINATION: Illumination or "illuminated" means a source of any artificial or reflected light, either directly from a source of light incorporated in, or indirectly from an artificial source, so shielded that no direct illumination from it is visible elsewhere than on and in the immediate vicinity of the sign.
INDIRECT ILLUMINATION: A light source not seen directly.
INFLATED SIGN: Any advertising device that is supported by heated or forced air or lighter than air gases.
KIOSK SIGN: A structure with four (4) sides or less upon which a subdivision, planned residential development, homebuilder, multi-family development or public service sign panel may be mounted.
LOW MAINTENANCE SIGN: A sign composed of sign materials that do not require frequent replacement, painting or refurbishing as a result of exposure to the elements.
MAINTENANCE: To repair, refurbish, repaint or otherwise keep an existing billboard and its structure safe and in a state suitable for use, including signs destroyed or damaged by vandalism, an act of God, or casualty.
MAJOR PYLON SIGN: A freestanding sign, not more than twenty five feet (25') in height, supported by a single column having a width that is twenty five percent (25%) or more of the width of the sign.
MAJOR STREET CONSTRUCTION: The repair or reconstruction of a street where access to adjacent properties is restricted for more than seven (7) consecutive days.
MINOR PYLON SIGN: A freestanding sign, not more than twelve feet (12') in height, which is supported by a single column having a width that is twenty five percent (25%) or more of the width of the sign.
MONUMENT SIGN: A freestanding identification, advertising or business sign which is supported by a pole or base having a combined width greater than two feet (2') which is mounted permanently in the ground.
NAMEPLATE SIGN: A wall sign indicating the name and/or occupation of a person or persons residing on the premises or legally occupying the premises, or indicating a home occupation legally existing on the premises.
NEIGHBORHOOD ENTRYWAY SIGN: A permanent sign used to identify the main entrance of a neighborhood located on collector and arterial streets, which is incorporated into an approved wall or fence.
NONCOMMERCIAL SIGN: Any sign that does not do any of the following:
   A.   Advertise or promote, directly or indirectly, a product or service for profit or for a business purpose; or
   B.   Directly or indirectly propose a commercial transaction.
OFF PREMISES SIGN: A sign indicating the availability of goods or services at a location other than the location of the sign.
ON PREMISES SIGN: A sign located on the property that it serves.
PEDESTAL SIGN: A portable sign supported by a column or columns and a base.
PLANNED CENTER GATEWAY SIGN: An on premises freestanding sign that is placed directly above a private driveway or private pedestrian walkway, and is supported by decorative columns with a masonry base that matches the architecture of the development that it serves. Planned center gateway signs are intended to serve as the primary identification of the main vehicular and pedestrian entry point(s) into a large campus style development with a common architectural theme, such as a major shopping center, vertical mixed use development, large office park, medical center or university.
PLANNED CENTER SIGN: A large freestanding sign designed or intended to direct attention to a variety of facilities or uses on properties containing two (2) or more lots or buildings and situated in a contiguous campus or business style environment. All planned center signs shall be supported by a pole or poles and mounted permanently to the ground by a brick or stone base not less than two feet (2') in height.
POLE SIGN: A freestanding sign which is supported by a pole or poles mounted permanently to the ground.
PORTABLE READER SIGN: A reader sign that is mounted on a portable framework and intended for temporary use.
PORTABLE SIGN: Any sign which is prominently displayed to identify, advertise, direct or promote any person, product, company, entity or service, and which is movable in nature such as A-frames, pedestal, signs on vehicles, banners attached to freestanding poles, or similar signs which are not permanently installed in the ground.
PROJECTING SIGN: A sign that is attached to and projects from a building, pole or other support.
PROMOTIONAL SIGN: A temporary device such as banners, streamers, flags, balloons, pennants, searchlights and inflated signs.
READER SIGN: A changeable copy display that allows for the manual or electrical changing of the copy or text.
ROOF SIGN: A sign which is supported wholly or in part by and which projects over a roof.
SCULPTURED SIGN: A freeform or three-dimensional sign that has a depth greater than two feet (2').
SIGN: Materials placed or constructed, or light projected, that: a) conveys a message or image; and b) is used to inform or attract the attention of the public. Some examples of "signs" are materials or lights meeting the definition of the preceding sentence and which are commonly referred to as signs, placards, A-boards, posters, billboards, murals, diagrams, banners, flags or projected slides, images or holograms, and also includes the structure, supports, lighting system attachments and other features of the "sign". The scope of the term "sign" does not depend on the content of the message or image conveyed.
SIGN ALTERATION: The changing or rearranging of any structural part, sign face, enclosure, lighting, coloring, copy (except on reader signs), graphics, component, or location of a sign.
SIGN AREA: The portion of a sign used for display purposes, excluding the frame and supports. Only one side of a double faced sign (covering the same subject) shall be used for computing the sign area when the signs are parallel (no greater than 2 feet apart) or diverge from a common edge by an angle not greater than thirty degrees (30°). For signs that do not have defined display areas, "sign area" shall be the area of the smallest rectangle or square that will frame the display.
SIGN CLEARANCE: The height of the lower edge of the face of a freestanding sign from the finished grade.
SIGN DENSITY: The concentration of signs in a given area, frontage, district or lot. "Density", as used in this title, will usually be defined in terms of numbers of signs per lot or frontage.
SIGN DESIGN: The form, features, colors and overall appearance of a sign structure.
SIGN DEVELOPMENT PLAN: A comprehensive plan for all signs proposed for a development, and may include a combination of site plans, architectural elevations and written specifications which illustrate and describe proposed location, height, design, colors and materials for such signs.
SIGN HEIGHT: The height of a sign measured from the elevation of the nearest sidewalk or, if there is no sidewalk, from the nearest curb or, if there is no curb, from the elevation of the nearest street paving surface.
SIGN LOCATION: The position on a property where a sign is to be placed.
SIGN SEPARATION: The horizontal distance between signs measured parallel with the street or curb.
SIGN SETBACK: The horizontal distance between the property line (front or side) and the closest edge of the sign structure.
SNIPE SIGN: A sign for which a permit has not been obtained which is attached to a public utility pole, service pole, supports for another sign, fences, trees, etc.
STRUCTURAL MODIFICATION: Any change other than incidental repairs that would prolong the life of the supporting members of the sign.
STRUCTURALLY MODIFY: As to a billboard sign, does not mean to convert the billboard sign.
SUSPENDED SIGN A sign that overhangs a pedestrian walkway beneath a canopy, eave or awning.
TEMPORARY SIGN: Any sign intended to be displayed for a definite period of time. Examples of temporary signs include, but are not limited to, most noncommercial signs, A-frame signs, balloons, banners, garage/yard sale signs, real estate signs, or special event signs.
TWIRL TIME: The time that it takes for static text, images and graphics on a billboard with a digital display to change to a different text, images or graphics on a subsequent sign face.
UNIFIED COMMERCIAL DEVELOPMENT: A development that:
   A.   Is used primarily for commercial or industrial activities;
   B.   Is developed by a single developer, including successors, under a common development plan and may include phased development;
   C.   Consists solely of land that is contiguous;
   D.   Holds itself out to the public as a common development through signs and other marketing efforts; and
   E.   Received planning approval as described above.
UNIFIED COMMERCIAL DEVELOPMENT SIGN: A sign that:
   A.   Is erected within an approved unified commercial development;
   B.   Is erected within the outdoor advertising corridor; and
   C.   Advertises only the brands, logos, or trade names of businesses, products, services, and events that are available to the public at facilities on parcels within the boundaries of the unified commercial development.
UPGRADE: As to a billboard sign, does not mean to convert a billboard sign (nondigital display) to a billboard sign (digital display).
VEHICLE SIGN: A sign or advertising device that is attached to, painted on, placed upon, or supported by any truck, trailer, boat, other vehicle or portable structure conspicuously or regularly parked on or off premises expressly to attract attention to a business, product or promotion. This definition does not apply to signs or lettering on public transit vehicles, taxis or company vehicles operating during the normal course of business or parked in a legally designated on site parking space at the location of the company owning the vehicle.
VILLAGE CENTER ADVERTISEMENT SIGN: Pedestrian oriented signage located on a building facade and/or incorporated into the architecture of a building; displaying noncommercial content or advertising businesses, events, and other uses located within the same master planned development or environs.
WALL SIGN: A sign that is painted on or affixed to a building wall and projects less than six inches (6") from the wall. (2001 Code §§ 89-1-203, 89-6-1104; amd. 2009 Code; Ord. 10-20, 7-28-2010; Ord. 12-07, 4-4-2012; Ord. 13-04, 2-27-2013; Ord. 13-17, 4-24-2013; Ord. 14-22, 6-11-2014; Ord. 14-29, 8-27-2014; Ord. 16-33, 8-24-2016; Ord. 16-50, 11-16-2016; Ord. 19-30, 10-23-2019)