In addition to all other signs permitted in this ordinance, movement control signs are permitted subject to the following provisions:
(1) Movement control signs must direct vehicular or pedestrian movement within this district or to the West End Historic District and may include the name or logo of any premise located in this district or the name or logo of the West End Historic District.
(2) Except as provided in this paragraph, no movement control sign may exceed 30 square feet in effective area.
(A) Four movement control signs may have a maximum effective area of 60 square feet.
(B) One movement control sign exceeding 30 square feet in effective area may be located at each of the following intersections:
(i) Victory Avenue and Victory Avenue West;
(ii) Olive Street and Houston Street;
(iii) Continental Avenue and Victory Avenue; and
(iv) Houston Street and Victory Avenue West.
(3) Movement control signs may be attached or detached signs and may be erected on any premise without limit as to number.
(4) Movement control signs may be changeable message signs when the messages are limited to directing vehicular movement, including but not limited to the availability and amount of parking, price of parking, and the name of the parking business. (Ord. Nos. 24348; 25918; 30043)