These regulations are intended to permit
and other displays that are needed for the purpose of identification or advertising, subject to the following objectives:
1. Safety. The requirements with regard to placement, installation, maintenance, size, and location of
are intended to minimize distractions to motorists, maintain unobstructed vision for motorists, protect pedestrians, and otherwise minimize any threat to public health or safety.
2. Aesthetics.
should enhance the aesthetic appeal of the
. Thus, these regulations are intended to: 1) regulate
that are out of scale with surrounding
and
, 2) prevent an excessive accumulation of
, and 3) encourage
that enhance the appearance and value of the business districts.
3. Equal protection and fairness. These regulations are designed to be fair to each property owner by establishing uniform standards that provide adequate exposure of
to the public for all property owners.
4. Land use planning objectives. The placement and design of
should further the land use planning objectives of the
, and protect neighborhood character and the value of surrounding properties.
(Ord. passed 7-9-2013)