52-12-4: ADVERTISING RATES:

Whenever advertising is solicited in connection with a City publication, City personnel will set rates for any available display advertising to be sold by the City prior to beginning advertising sales. These rates may be based on or take into account the number of publication copies to be printed and distributed, the size of each display advertisement and/or the cost of producing and printing the publication. The advertising rates will be printed on an advertising rate schedule for each advertising display opportunity, and such rate schedule will be available by request from the pertinent City department. (2019 Compilation)

52-12-5: PURCHASE OF ADVERTISING:

   A.   Application: Any business or entity that desires to purchase display advertising in the pertinent publication location must apply to the pertinent department of City government during the time period in which advertising content is being solicited by the City. The application must contain the following information: name, address, telephone number of the applicant, billing contact information, advertising contact information and a photograph, drawing or other visual representation of the proposed display advertisement. A marked up copy of a similar display ad, showing any needed content changes, may be accepted for this purpose.

   B.   Accepted Applications: During the advertising solicitation period, City personnel will accept interest related advertising applications on a first come first served basis. In the event that requests for advertising space exceed the advertising space available, the following factors will be considered in determining which advertising applications will be accepted: 1) interest related advertising content; 2) order of receipt of payment; and 3) order of receipt of application. (2019 Compilation)

52-12-6: PAYMENT:

Payment for accepted display advertising will be accepted by check made payable to "Salt Lake City" and sent to the pertinent department of Salt Lake City Corporation. Unless otherwise specified in the advertising solicitation, payment is due within five (5) business days of the City's acceptance of such advertising application. (2019 Compilation)

52-12-7: USE OF ADVERTISING REVENUE:

Funds received from the display advertising will be used either for the production of the City publication at issue or for the funding of City programs related to such publication. (2019 Compilation)