Whenever advertising is solicited in connection with a City publication, City personnel will set rates for any available display advertising to be sold by the City prior to beginning advertising sales. These rates may be based on or take into account the number of publication copies to be printed and distributed, the size of each display advertisement and/or the cost of producing and printing the publication. The advertising rates will be printed on an advertising rate schedule for each advertising display opportunity, and such rate schedule will be available by request from the pertinent City department. (2019 Compilation)