For the purpose of this chapter, the following definitions shall apply unless the context clearly indicates or requires a different meaning.
BANNER.
Any sign constructed of cloth, canvas, light fabric or other light material, and shall include advertising balloons.
ERECT.
To build, construct, attach, hang, place, suspend or affix, and shall also include the painting of signs.
FACING
and
SURFACE.
The surface of the sign upon, against or through which the message is displayed or illustrated on the sign.
ILLUMINATED SIGN.
Any sign which has characters, letters, fixtures, designs or outlines illuminated externally by electric lights or internally by luminous tubes.
INCOMBUSTIBLE MATERIAL.
Any material which will not ignite at or below a temperature of 1,200°F and will not continue to burn or glow at that temperature.
MONUMENT SIGN.
Any freestanding sign having a low profile and made of masonry, metal, routed wood planks or beams, durable plastic or similar materials, including individual lettering, which repeats or harmonizes with the architecture of the establishment it serves.
MONUMENT SIGNS
must be built on a monument base as opposed to a pole base. Message boards and electronically displayed time and temperature may not occupy more than 24 square feet of the area of the sign face.
OTHER ADVERTISING STRUCTURE.
Any marquee, canopy, awning or street clock.
PERMITTEE.
A person receiving an erection permit pursuant to the provisions of this chapter.
POLE SIGN.
Any sign supported by one or more columns, poles, uprights or braces anchored in or on the ground and not attached to any building and as defined by the Standard Building Code.
PORTABLE SIGN.
Any sign designed or constructed to be easily moved from one location to another, and mounted upon or designed to be mounted upon a wheeled carrier or other framed structure.
SIGN.
Any structure, part thereof or device or inscription which is located upon, attached to, or painted or represented on any land or on the outside of any building or structure, or on an awning, canopy, marquee or similar appendage, or displayed or shown so as to be seen from the outside of the building or structure, and which displays or includes any numeral, letter, word, model, banner, emblem, insignia, symbol, device, monogram, heraldry, light or other representation used as or in the nature of an announcement, advertisement, attention arrester, direction, warning, or designation of any person, firm, group, organization, corporation, association, place, commodity, product, service, business, profession, enterprise, industry, activity or any combination thereof. When the word
SIGN
is used herein without further modification, the same shall be understood to embrace all regulated signs.
SIGN AREA.
The total square footage of all sign facing, including that portion of the supporting structure or trim which carries any wording, symbols, identifying colors or pictures; provided, however, in the case of double-faced signs, only one face shall be computed to determine
SIGN AREA
.
STRUCTURAL TRIM.
The molding, battens, cappings, nailing strips, latticing and platforms which are attached to the sign structure.
(1998 Code, § 98-3) (Ord. 93-69, passed 11-17-1993; Ord. 99-28, passed 5-5-1999; Ord. 00-55, passed 9-20-2000)