The Fareway PUD intends to provide a framework for development standards reflective of the realities and constraints of redevelopment and to establish design standards to reinforce the intent of the Grand Avenue redevelopment plan to respect the context of the area and create a neighborhood identity that recognizes the area's original development history. The Fareway PUD is located within the area identified for redevelopment by the Grand Avenue redevelopment plan. Redevelopment in this area is intended to create a special iconic district within the city of West Des Moines known as the Val-Gate district. All development within this district must be in furtherance of the goals of the Grand Avenue redevelopment plan. The city of West Des Moines Val-Gate district Grand Avenue redevelopment plan and all appendices and exhibits, as amended, are hereby incorporated as part of the Fareway PUD.
The Grand Avenue redevelopment plan identifies major street patterns, access and interconnection points, district streetscape locations and typical design including signage and pedestrian elements. The intent of the redevelopment plan is to provide a tool that can be used to promote the communication and cooperation between adjacent property owners and developers within the overall district to create and ensure a cohesive and unified redevelopment.
Properties within the Grand Avenue redevelopment plan may be referred to as the Val-Gate district. (Ord. 2026, 4-21-2014)