Signage restrictions shall be imposed to limit and reduce the negative impacts of sign clutter. Signage shall comply with all provisions and standards of the city sign code of the applicable zoning district for each parcel.
All signage constructed as wall signage on building fascia within parcel C shall consist of individual three-dimensional letters attached directly to the building. No cabinet or panel signs shall be allowed except for contoured cabinet signs necessary to display logos. In the event cabinet signs are necessary to accommodate a logo, said cabinets shall be contoured to the logo shape and every measure possible shall be implemented to minimize the amount of illuminated background. Illumination of signs on facades which face a residential property shall be by reverse lighting to project the light back towards the wall to create a "halo" effect; no front illumination is allowed. The individual letters shall have returns to screen the lighting source and shall be placed so the space between the wall plane and back of the letter is no greater than two inches (2"). Raceways shall be prohibited. (Ord. 1783, 10-8-2007)