(A) The Zoning Administrator shall hear and decide applications for an increase in the allowable area and height of freeway signage. Freeway signage is considered signage that is within a freeway viewshed, as defined in § 17.74.020. Such signage is allowed the following:
(1) An additional 30% in enterprise or parcel identification sign area of commercial businesses;
(2) An increase of not more than 20% in the allowable height of pylon signs in commercial zones.
(B) The Zoning Administrator shall not approve the increases in the area or height of freeway signage allowed under this section unless the following findings are made:
(1) The business requesting the additional freeway-oriented sign area or height is a retail use;
(2) Careful evaluation indicates that the view of the sign from the freeway will retrain unobstructed, taking into account the likely ultimate development of surrounding properties based on current General Plan and zoning regulations;
(3) The sign will be oriented towards freeway traffic;
(4) The sign creates no hazards to the health, safety or welfare of the general public; and
(5) The proposal is consistent with the goals and objectives of the General Plan.
(`78 Code, § 17.99.075.) (Ord. 2572 § 4, 2002; Ord. 2157 § 3 (part), 1993.)