New digital off premises billboards shall be permitted and conforming static off premises billboards may be converted to digital off premises billboards in zoning districts where off premises billboards are permitted subject to all applicable regulations pertaining to off premises billboards as well as the following:
A. Digital off premises billboards shall display static images for a period of at least six (6) seconds before instantaneously transitioning to another static image.
B. All digital off premises billboards shall come equipped with automatic dimming technology which automatically adjusts the sign's brightness based on ambient light conditions.
C. No digital off premises billboard shall exceed a brightness level of 0.3 foot-candle above ambient lights as measured using a foot-candle meter or similar device at the present distance depending on sign area, measured as follows:
Dimensions (Feet) | Measurement Distance (Feet) |
11 x 22 | 150 |
10.5 x 36 | 200 |
14 x 48 | 250 |
20 x 60 | 350 |
(Ord. 2422, 1-21-2013)