(a) Street banners across streets shall be allowed after first having a zoning permit issued.
(b) Special Event Banners announce non-profit events or community activities of public interest and may identify a sponsor in accordance with the guidelines on sponsorships.
(c) Identification Banners specifically identify the location of a particular geographic area or institution and may include other information in accordance with the guidelines on "contents".
(d) Contents:
(1) Banner shall display graphics, which may be supplemented by lettering, for the purpose of identifying and presenting information regarding a geographic district within the City or non-profit institutions or community facilities or for the purpose of announcing special events of a cultural, civic or community nature. Banners may not be used to display Alcohol-related or tobacco-related content any other type of information.
(2) More specifically, banners shall display no information which identifies or advertises for-profit businesses, except for permitted "sponsorship" information, or which seeks to gain competitive advantage for any organization or business, either for-profit or non-profit, through the use of language regarding sales, prices, phone numbers, or any statements or slogans which claim or imply that one organization or entity is "better" than other similar organizations.
(e) Commercial institutions, corporations and/or foundations that are sponsors of an event may be credited (and occupy no more than 10% of the total banner) on a 12-inch section of the Special Event banner; usually measured from the bottom hemline. Company names and logos may be acceptable to signify sponsorship; however, no addresses, telephone numbers, or other forms of advertising are permitted. Such entities may not be credited with sponsorship on an Identification Banner.
(f) Banners shall be constructed of high-quality, flame retardant awning fabric (no vinyl).
(g) Dimensions for single-hung banners shall be between 31 by 72 inches minimum and 31 by 99 inches' maximum when measured flat and shall be printed on both sides. Dimensions for double-hung banners shall be 31 by 72 inches each, measured flat and each shall be printed on both sides.
(h) The graphic content of banners should enhance the attractiveness of the surrounding area and should symbolically represent the subject matter. The background of a banner should be a single primary color (red, green, blue, etc.). A white background is not recommended.
(i) Location:
(1) Banners shall be hung so they do not obstruct traffic signals, signs or railroad signals.
(2) No cross-street banner shall be hung within 150 feet of a traffic signal.
(3) The minimum clearance below a banner hung over a sidewalk is 10 feet. The minimum clearance below a banner hung over a street is 18 feet.
(j) Length of Exposure:
(1) The minimum length a banner may be displayed is 30 days.
(2) The maximum length a banner may be displayed is 60 days. Under special circumstances, generic banners may be allowed to be displayed for up to one year.
(3) Special Event banners must be removed within seven days of the conclusion of the event.
(k) Defective or damaged banners must be removed as soon as possible.
(l) Applications for a permit shall be made by the organization sponsoring the event to the Director of Public Safety. A permit fee of twenty dollars ($20.00) shall be charged regardless of the number of banner sites.
(Ord. 25-2019. Passed 2-25-19.)