In an effort to support and improve the Honolulu Zoo, it is in the best interest of the city to create and enhance relationships with the private sector, including individuals, corporations, and other organizations, through sponsorship arrangements. Sponsorship arrangements are deemed not to constitute a public forum for communication and debate. The rights established by the sponsorships are established and retained at the city’s discretion. Sponsorships will create alternative revenue streams that will increase the city’s ability to improve and to maintain the Honolulu Zoo or to provide enhanced levels of service and maintenance beyond the core levels funded from the city’s special events fund or general fund, or both, for the benefit of users and the community at large.
In appreciation of such support, it is the policy of the city to provide sponsors with suitable acknowledgement of their contribution. However, such recognition may adhere to the aesthetic values and purposes of the Honolulu Zoo. In addition, such recognition should not detract from the public’s experience or expectation, nor should it impair the visual qualities of the Honolulu Zoo or be perceived as creating a proprietary interest.
(1990 Code, Ch. 2, Art. 37, § 2-37.1) (Added by Ord. 15-42)