Certain business operations are hereby found to be unique with respect to their sign requirements and therefore justified to be permitted to have secondary signs as specified below. These include:
Gasoline stations. Gasoline stations are unique because their primary functions are performed out of doors in a manner prescribed by state statutes.
Movie and live entertainment theaters. These theaters are unique because of the rapid turnover of the name of their entertainment product.
Restaurants with drive-through service. Restaurants with drive-through service are unique because of their need to display additional helpful information to patrons.
In addition to the signs permitted by other sections of this chapter, the following signs are permitted uniquely to the following operations:
A. Gasoline Stations:
1. Two (2) signs per pump island which designate the function of the island as "self-service" or "full service". Such signs shall not have more than two (2) faces and shall not exceed three (3) square feet per face.
2. One sign per type of fuel sold which designates the price of that fuel. Such signs shall not have more than two (2) faces and shall not exceed six (6) square feet per face. The sign area for more than one type of fuel may be combined into one sign.
3. One nonilluminated sign identifying the service performed in each service bay may be placed over the opening to each bay. Such signs shall have one face and shall not exceed three (3) square feet each.
4. One nonilluminated nameplate identifying the owner or operator is permitted adjacent to the doorway of the station. Such nameplate shall have one face and shall not exceed two (2) square feet in area.
5. Any sign required by state or federal government.
B. Movie And Live Entertainment Theaters: Each theater may have one sign of up to fifty (50) square feet which will accommodate changeable lettering copy. A theater's changeable copy sign may have two (2) faces if it is freestanding, but both faces must be parallel and located no more than two feet (2') apart. Said changeable copy sign may be located on a marquee, provided it does not project above or beyond the structural limits of such marquee, nor does it project closer than two feet (2') from the curb line. Otherwise, a theater's changeable copy sign shall conform to the regulations for the sign type to which it most nearly resembles.
C. Commercial Or Industrial Buildings: Signs on or adjacent to doors of commercial or industrial buildings displaying information such as the names and address of the occupant, the hours of operation, or instructions for deliveries. Such signs shall not exceed four (4) square feet in area, shall not contain letters exceeding six inches (6") in height and shall not be illuminated. Where multiple tenants share the same door, the sign may display the names and addresses of each tenant.
D. Construction Sites: Signs at construction sites as required by section 9-8-3 of this code.
E. Automated Teller Machine Signs:
1. Signs for automated teller machines shall not be considered off site signs and may be allowed so long as the sign is located on the same premises as the automated teller machine for which it is advertising.
2. Letter height shall not exceed twelve inches (12").
3. In no case shall the sign area exceed twelve (12) square feet.
4. The sign face shall be oriented to the street, internal driveway or parking areas.
5. The sign may contain a bank logo as part of the sign area, but it shall not exceed fifty percent (50%) of the sign area.
6. Signage customarily associated with the automated teller machine which provides instructions as to usage shall be permitted directly on the machine.
F. Drive-Through Restaurant Signs:
1. Each drive-through restaurant is permitted two (2) freestanding menu signs. A menu sign shall be used to display the published menu and pricing.
2. The maximum area of each such sign shall be thirty two (32) square feet.
3. The maximum height of such signs shall be six feet (6'). (Ord. 2010-07-23, 7-15-2010)