SECTION 17. BALLOTS, RESULTS OF ELECTIONS, AND CONDUCT OF ELECTIONS.

   (a)   Ballots. Ballots used for voting upon issues submitted to the electors by initiative or referendum shall contain a statement in clear and concise language descriptive of the substance of the issue to be voted upon. Such statement shall be prepared by the City Attorney. Provision shall be made upon the ballot for voting affirmatively or negatively.

   (b)    Results of Election. 

      (1)    Initiative. If a majority of the qualified electors voting on a proposed initiative ordinance or resolution vote in its favor, it shall be considered adopted and shall become effective five days after the Board of Elections certifies the official vote on the question and no publication of such ordinance or resolution shall be required.

      (2)    Referendum. If a majority of the qualified electors voting on a referred ordinance or resolution vote against it, it shall not take effect. If a majority of the qualified electors voting on a referred ordinance or resolution vote for it, it shall become effective five days after the Board of Elections certifies the official vote on the question, and no publication of such ordinance or resolution shall be required.

      (3)    Conflicting provisions. If conflicting ordinances or resolutions are approved at the same election, the one receiving the greatest number of affirmative votes shall prevail to the extent of such conflict.

      (4)    Conduct and elections. Elections on ordinances or resolutions referred to the electors under the initiative and referendum procedures set forth in this Charter shall be conducted by the Boards of Elections of the County in which the Municipality is located under the provisions of this Charter as far as they are applicable. Where the Charter is silent concerning the conduct of the election, the provisions of the Ohio Election Laws shall be followed.