Except as provided in section 20-303(5), no person, owner, lessee, company or operator of a motor vehicle shall allow, operate or cause to be operated, a motor vehicle as a taxicab on the city streets of the City of Tucson, unless:
(1) The vehicle displays outside in a permanent manner, readily visible to both prospective and actual passengers in letters not less than one (1) inch in height, the schedule of rates to be charged (such as the flag drop rates, additional mile fares, distance rates, hourly rates, waiting time rates charged per hour or other rates used to charge a passenger for services), which rates shall [be] permanently affixed by sign or painted on the exterior door panel but which may not be placed or permanently affixed in any manner to the exterior door glass.
(2) The vehicle displays outside the vehicle in a permanent manner, readily visible to both prospective and actual passengers, in letters not less than two (2) inches in height, the name of the company on each front door of the vehicle in English and in a clear and legible manner. Magnetic signs are not permitted for the requirements under this subsection.
(3) Every vehicle shall be equipped with a dome light not less than four (4) inches in height, permanently affixed to the roof, bearing the word "TAXI" or the company name.
(4) All outside display information shall be of such color as to contrast clearly with its background. The taxicabs or executive sedans (VIP's) may display the company logo or advertising matter if such does not interfere with the visibility of the information required by this section.
(5) The provisions of section 20-303(1) and (3) only, shall not apply to any motor vehicle used in executive sedan (VIP) services.
(Ord. No. 8051, § 2, 5-17-93)