770.04 PROHIBITED SIGNS.
   All signs not expressly permitted in this chapter or excepted from regulation pursuant to Section 770.03 of this chapter, shall be prohibited in the City. Such signs include, but are not limited to, the following:
   (a)   Signs containing information or advertising for any product not sold or produced on the premises or for any use that does not occur on the premises.
   (b)   Animated, flasher, blinker, racer type, intermittent, rotating, moving or revolving signs, whirligig devices, inflatable signs and tethered balloons, pennants, ribbons, wave flags, streamers, spinners, exposed light bulbs, and strings of lights not permanently mounted to a rigid background, except those exempt under the previous section, and other similar types of attention-getting devices.
   (c)   Signs placed on parked vehicles or trailers where the apparent purpose is to advertise a business, product, or direct people to a business or activity located on the same or nearby property. Motor vehicles engaged in the cartage of goods or the transport of passengers is exempt from this restriction.
   (d)   Signs containing any words or symbols that would cause confusion because of their resemblance to highway traffic control or direction signals.
   (e)   Merchandise, equipment, products, vehicles or other items not themselves for sale and placed for attention-getting, identification or advertising purposes.
   (f)   Signs located in the public right-of-way or on utility poles, except those exempted by South Euclid Codified Ordinances, Chapter 1151.
   (g)   Pole signs, which are defined as any sign not attached to a building or other structure, and which are permanently supported by a stationary pole(s) or post(s) that are visible between the bottom of the sign facing and the ground.
   (h)   Signs painted directly on external walls, fascia, parapet or chimney of a building or on a fence.
   (i)   Roof signs.
(Ord. 15-01. Passed 9-22-03; Ord. 01-23. Passed 5-22-23.)