Accessory signs in Office Building, Local Business, General Business, Motorist Service and Shopping Center Districts shall be designed, erected, altered, moved and maintained, in whole or in part, in accordance with the following regulations:
(a) Use Types Permitted. The following use types shall be permitted in Business Districts:
(1) Business signs.
(2) Directional signs.
(3) Nameplates.
(4) Identification signs.
(5) Real estate and project signs of a temporary nature.
(b) Maximum Area Permitted. The maximum gross area of all permanent signs permitted for each separate use occupying a building, or unit of a building, shall be related to the width of the building unit thereof or lot occupied by a building, adjusted, however, so that smaller establishments may be permitted reasonable sign areas and so that the large establishments may not have excessive sign areas. The area of signs accessory to a building or unit thereof shall be determined as follows:
(1) Maximum sign face area for business uses. The total maximum sign face area for all permanent signage permitted for a business use or uses shall be determined by the following formula:
(Business building frontage x 1.20 plus 20 square feet)
(2) Maximum sign face area for business buildings or units thereof. The total maximum sign face area permitted for all signage on a business building or unit thereof shall be determined by the following formula: (Building or building unit width x 1.0)
(Ord. 1988-175. Passed 10-17-88.)