A. It is the City's policy to regulate signs in a manner that is consistent with free speech protections and provisions of the United States Constitution and the Constitution of the State of Utah by enacting regulations which do not restrict speech on the basis of its content, viewpoint or message; and do not favor one form of speech over another.
B. A non-commercial message of any type may be substituted for any duly permitted or allowed commercial message or any duly permitted or allowed non-commercial message, provided that the sign structure or mounting device is legal without consideration of message content. Such substitutions of message may be made without any additional approval or permitting. This provision prevails over any more specific provision to the contrary within this Sign Code. The purpose of this provision is to prevent inadvertently favoring commercial speech over non-commercial speech. This provision does not create a right to increase the total amount of signage on a parcel, lot, building, or structure, nor does it affect the requirement that a sign structure or mounting device be properly permitted or otherwise excuse compliance with other applicable regulations contained within this Sign Code with respect to the physical characteristics and locations of signs.
C. If any part, section, subsection, paragraph, sub-paragraph, sentence, phase, clause, term or word of this Sign Code and/or any of the provisions are declared invalid or unconstitutional by the final judgement or decree of any court of competent jurisdiction, the declaration of such unconstitutionality shall not affect any other portion of this Code or the provisions contained herein. (Ord. 19-14)