§ 154.03 DEFINITIONS.
   For the purpose of this chapter, the following definitions shall apply unless the context clearly indicates or requires a different meaning.
   BANNER. A banner inside or outside is a temporary event sign to advertise sales or events. An exterior banner is a temporary special events sign made of weather resistant fabric. Banners placed on windows are temporary window signs.
   ERECT. To build, construct, attach, hang, place, suspend or affix.
   FACE or SURFACE. The surface of the sign upon, against, or through which the message is displayed or illustrated on the sign.
   GROSS SURFACE AREA OF THE SIGN. The entire area within a single continuous perimeter enclosing the extreme limits of each sign. A sign having two surfaces shall be considered a single sign if both the surfaces are located back to back. In the event two or more signs share a single structure, i.e., directory signs, or signs on v-shaped structures, each sign or panel shall be considered separately for square footage purposes; provided, that the combined area of such signs cannot exceed the total square footage allowed on a single sign.
   HEIGHT. The distance from common ground level to the highest point.
   ILLUMINATED SIGN. Any sign illuminated by electric lights.
   INCOMBUSTIBLE MATERIAL. Any material which will not ignite at 1200°F. or below, nor shall it continue to burn or glow at that temperature.
   LICENSE. An official document issued by the city that gives permission to operate a sign installation business.
   LOGO. Design or insignia commonly used to identify a company or product.
   OFF-SITE. The sign refers to goods, products or services provided at a location other than that which the sign occupies.
   ON-SITE. The sign refers to goods, products or services provided at a location which the sign occupies.
   PERMANENT. Any sign intended to be used for six months or longer.
   PERMIT. An official document issued by the city that allows for sign installation.
   PERSON. An individual, partnership, firm, company, association or corporation of any kind.
   PORTABLE SIGN. A sign easily moved from one location to another, including signs which are mounted on skids, trailers, wheels, legs or stakes.
   SETBACK. The minimum distance from the property line to the nearest part of a building. No sign requiring a permit may encroach, project or be constructed on or past this line.
   SIGN. A structure, display, light device, painting, drawing, message, plaque, poster, billboard or other thing that is designed, intended or used to advertise, inform, or attract the attention of persons not on that premise, excluding those lights and landscape features which display is words or symbols and temporary holiday decorations.
   SIGN, ABANDONED. Any sign without a valid current permit, or one which is deserted, surrendered or forsaken, unused, given up or relinquished with intention of never resuming a right of interest therein.
   SIGN, ADVERTISING. Any sign which promotes or advertises commodities or services not offered on the premises where such signs are located.
   SIGN, AGRICULTURAL. Any sign identifying the farm or ranch on which it is placed and advertises the produce, crops, animals or poultry raised or quartered thereon.
   SIGN, APARTMENT. Any sign identifying an apartment building or complex of apartments.
   SIGN, CONSTRUCTION. Any temporary sign identifying the property owner, architect, contractor, engineer, landscape architect, decorator or finances engaged in the design, construction or improvement of the premises on which the sign is located.
   SIGN, DEVELOPMENTAL. Any temporary sign pertaining to the development of land.
   SIGN, DIRECTIONAL. Any temporary sign which exclusively communicates the location or route to a premise or occupancy.
   SIGN, IDENTIFICATION. Any sign used to identify shopping centers, industrial and commercial parks, and retail districts. These signs are not intended to identify individual businesses or activities within the center or district.
   SIGN, INSTITUTION. Any sign used to identify a school, church, hospital or similar public or quasi-public institution.
   SIGN, MARQUEE. Any sign erected on a marquee or fixed awning.
   SIGN, MODEL HOME. Any temporary sign used to advertise a particular structure represented by a model or show home.
   SIGN, MONUMENT. Any permanent low profile sign on a monument base.
   SIGN, POLITICAL. A sign advertising a political candidate or party for elective office.
   SIGN, PROJECTION. Any sign which projects, either horizontally or vertically, from a building and which has one end attached to that building or other permanent structure.
   SIGN, REAL ESTATE. A sign used to advertise the sale or lease of a piece of real property.
   SIGN, RESIDENTIAL SUBDIVISION. A sign used to identify a specific residential subdivision.
   SIGN, TRAFFIC. A sign used for traffic control purposes.
   SIGN, WALL. Any sign attached to the face of a building or incorporated thereon, including windows and doors, to advertise businesses in that building.
(Ord. 266, passed 2-28-89; Am. Ord. 476, passed 11-12-96; Am. Ord. 98-002, passed 1-13-98)