(a) General Sign Measurement Standards. The area of the sign is determined by the dimensions of the background structure, unifying background area, or by the maximum dimensions of the display area if posted on a common background. The following standards shall be used to determine the area and height measurements for all signs erected or posted within the City.
(1) The area of the sign shall be computed by adding together the area of the smallest rectangle that will encompass each major element of the sign, but not including the supporting frame or bracing.
(2) The area of a sign composed of characters or words attached directly to a building wall shall be the smallest rectangle which encloses the entire group of characters or words.
(3) The area of a sign with more than one (1) face shall be computed by the dimensions of the largest single sign face. Any V-shaped sign where each of the sign faces can be viewed from one location shall have its area computed by adding each individual sign face to determine the total sign area.
(4) For irregularly shaped three-dimensional signs, the area of the display surface shall be measured on the plane of the largest vertical cross section.
(5) The height of the sign shall be determined by measuring the vertical distance between the highest point of the sign to the ground elevation at the base of the sign. If mounding was used for the purpose of raising up the base height of the sign, the ground elevation shall be determined from the established grade line and not the grade at the top of the mound.
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Figure 1108.07-1: Methods to Determine Sign Area Measurements
(b) Determination of Building Wall and Lot Frontage Measurements. When the maximum sign face is determined by the lineal distance of a building front wall, or portion of a building wall, the following measurement standards shall be followed:
(1) For multi-tenant buildings or structures, the lineal distance of the front building wall comprising the width of the tenant space only shall be used to determine the front building wall width.
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Figure 1108.07-2: Measurement of Building Frontage for a Tenant Space
(2) For a single use located on a corner lot building, forty percent (40%) of the building wall facing the secondary street may be included in the frontage width factor for that specific use.
(3) The "frontage of a lot" not occupied by a building means the number of lineal feet that abuts on the principal street.
(c) Determination of Sign Setback. The setback of a sign shall be measured from the vertical projection of the property line to the closest part of the sign.
(Ord. 2022-34. Passed 1-9-23.)