All applications shall be made as follows.
(A) All applications shall be made at the office of the City Clerk upon forms that have been furnished by the city for such purposes.
(B) Unless otherwise provided for in this chapter, all applications must be subscribed, sworn to, and include information as the Council shall deem necessary considering the nature of the business for which license application is made.
(C) It is unlawful for any applicant to intentionally make a false statement or omission upon any application form. Any false statement in the application, or any willful omission to state any information called for on the application form, shall, upon discovery of the falsehood, work an automatic refusal of license or, if already issued, shall render any license or permit issued pursuant thereto, void and of no effect to protect the applicant from prosecution for violation of this chapter, or any part hereof.
(D) The City Clerk shall, upon receipt of each application completed in accordance herewith, forthwith investigate the truth of statements made therein and the moral character and business reputation of each applicant for license to the extent as he or she deems necessary. For the investigation, the City Clerk may enlist the aid of the Chief of Police. The Council shall not consider an application before such investigation has been completed.
(E) Applications for renewal licenses may be made in such abbreviated form as the Council may, by resolution, adopt.