No person, firm, or corporation, in any newspaper, magazine, circular, form letter, or any open publication, published, distributed, or circulated, in the County, or on any billboard, car, label, or other advertising, shall advertise, call attention to, or give publicity to the sale of any merchandise, which merchandise is second-hand, used, or rebuilt merchandise, or which merchandise is defective in any manner, or consists of articles, units, or parts known as “seconds,” or blemished merchandise, or which has been rejected by the manufacturer thereof as not first class, unless there is conspicuously displayed directly in connection with the name and description of such merchandise and each specified article, unit or part thereof, a direct and unequivocal statement, phrase, or word which will clearly indicate that such merchandise or each article, unit, or part thereof so advertised is second-hand, used, rebuilt, defective, consists of seconds, is blemished merchandise, or has been rejected by the manufacturer thereof.
(Ord. 2004-455. Adopted 8-30-04.)