(A)   Total sign area shall be measured as the area enclosed by one rectangle, the sides of which make contact with the extreme point or edges of the sign. The area of a sign composed of characters or words, if such characters or words are standalone, without framing or additional backdrop, shall be the smallest rectangle which encloses the entire group of characters or words. If the sign includes a separate logo or graphic element that is detached from the primary sign text, then two rectangles can be used to calculate the total sign area. The sum of the area of the two rectangles must be less than the maximum wall signage allowed for that specific tenant or building.
   (B)   Sign area calculations shall exclude the supportive structure if such structure does not form or include a part of the advertisement of the sign.
   (C)   The sign area for a sign with more than one face (multi-faced signs) shall be computed by adding together the area of all sign faces visible from any one point.
   (D)   Informational signs that are not visible from the public right-of-way shall not count towards the total sign area for each parcel or development.
   (E)   The height of a sign shall be determined by measuring the vertical distance between the top part of the sign to the elevation of the ground beneath the sign prior to construction at the point of the sign located the closest to the public right-of-way, excluding any additional elevation added by the creating of berming or mounding.
   (F)   In the event that the elevation beneath the proposed sign, at the point of the sign located the closest to the public right-of-way, is below the elevation at the centerline of the adjacent street, the applicant may request a sign height determination from the Building Official to determine if it is permitted to measure the height of the sign from the elevation of the street centerline and not the elevation beneath the proposed sign.
   Figure 456-1: Ground and pole sign height measurement
(Ord. 4-2016, passed 3-2-16; Am. Ord. 33-2016, passed 11-16-16; Am. Ord. 04-2020, passed 1-15-20)