(a) The area of any sign shall be measured to include the area of the smallest rectangle enclosing all elements of the sign, including letters, characters, designs, graphics and the space between separate elements that are organized to form a single sign.
(b) For free standing signs with two sides in a back-to-back arrangement, parallel, or within thirty (30) degrees of being parallel, only one side of the sign shall be included in the measurement of the area.
(c) In determining the location of a sign in relation to right-of-way or lot lines, distances shall be measured from the right-of-way or lot line to the closest point on the sign structure.
(d) A sign structure shall not be computed as sign area unless it contains sign copy.
(e) The height of a free-standing sign shall be measured as the vertical distance from the uppermost point of the sign to the finished grade immediately below the base of the sign, including all base and/or other mounting material.
(f) For the purposes of this chapter, the length of the building wall that faces a public street other than a limited access highway or that contains the primary public entrance shall be considered the building frontage and shall be measured along such building wall between the exterior faces of the exterior side walls. In the case of an irregular wall surface, a single straight line extended along such wall surface shall be used to measure the length. The building frontage for a building unit shall be measured from the centerline of the party walls defining the building unit.
(g) A building is considered to have two frontages whenever the lot fronts on two or more streets, or the building has a public entrance on a wall other than the wall that faces the street. The property owner shall determine which wall shall be the primary building frontage and which wall shall be the secondary building frontage. Only one outside wall of any business shall be considered its primary frontage and only one additional wall considered its secondary frontage.
(h) Where there are multiple tenants in a building, allowable sign area for such building shall be computed as if there were a single tenant.
(Ord. 60-2021. Passed 2-14-21.)