709.17 SIGNAGE.
   (a)   Notwithstanding any other City ordinance, code, or regulation to the contrary, it shall be unlawful for the owner or operator of any sexually oriented business or any other person to erect, construct, or maintain any sign for the sexually oriented business other than one (1) primary sign and one (1) secondary sign, as provided herein.
   (b)   Primary signs shall have no more than two (2) display surfaces. Each such display surface shall:
      (1)   Not contain any flashing lights;
      (2)   Be a flat plane, rectangular in shape;
      (3)   Not exceed seventy-five (75) square feet in area; and
      (4)   Not exceed ten (10) feet in height; ten (10) feet in length; nor ten (10) feet in height distance from the ground to the lowest or bottom portion of the sign.
   (c)   Primary signs shall contain no photographs, silhouettes, drawings or pictorial representation in any manner, and may contain only the name of the enterprise.
   (d)   Each letter forming a word on a primary sign shall be solid color, and each such letter shall be the same print-type size and color. The background behind such lettering on the display surface of a primary sign shall be of a uniform and solid color.
   (e)   Secondary signs shall have only one (1) display surface. Such display surface shall:
      (1)   Be a flat plane, rectangular in shape;
      (2)    Not exceed twenty (20) square feet in area;
      (3)   Not to exceed five (5) feet in height and four (4) feet in width; and
      (4)   Be affixed or attached to any wall or door of the enterprise.
         
   (f)   The provisions of item (1) of subsection (b) and subsection (c) and (d) hereof shall also apply to secondary signs. (12-14-04)