Whenever in any zoning district a sign type is neither specifically permitted nor denied, the sign type shall be considered as not allowed. In such case the City Council, the Planning Commission or a property owner may request a study by the city to determine if the sign type is acceptable and, if so, what zoning district would be most appropriate and the determination as to conditions and standards relating to sign type. The City Council and/or Planning Commission, upon receipt of the staff study may, if appropriate, initiate an amendment to the sign ordinance to provide for the particular sign type under consideration or may find that the sign type is not compatible with the visual character of the proposed district.
(1992 Code, § 330:15)