(a) The area of a display surface of a sign shall be computed as including the entire area visible from any one point, within a regular geometric form or combination of forms, comprising all of the display area of the surface and including all of the elements within the display area and the sign frame. Structural members not bearing a sign message shall not be included in the computation of sign area.
(b) For the purpose of determining the number of signs, a sign shall be considered to be a single display device containing elements organized, related, and composed to form a unit. Where elements are displayed in a random manner without organized relationship, each element shall be considered a single sign.
(c) The height of any freestanding sign shall be measured from the base of the sign or supportive structure at its point of attachment to the ground to the topmost element of the sign, including any architectural features, antennas, or other attachments. A freestanding sign on a manmade base shall be measured from the original grade of that base, the original grade of the graded earth mound, or the nearest street, drive, or parking area, whichever is lowest.
(d) All sign setbacks shall be measured from the public right-of-way, street easement (if there is no right-of-way), or pavement edge (if there is no right-of-way or street easement), unless otherwise stated in this article.
(Ord. of 7-10-2000, § 11.8; Amend. of 9-5-2006; Amend. of 9-4-2007)