The Planning Commission, after a public hearing that meets the requirements of the State of Michigan and this Zoning Ordinance, shall have the ability to waive or modify any of the above standards, provided that the following criteria are met. A waiver granted under this section shall apply for the lifespan of the sign in question, but shall not be transferable to any other sign or premises.
(A) The applicant provides all requested information and pays all applicable application and review fees, to be determined by the City Council.
(B) The proposed sign does not endanger the public health, safety, and welfare by virtue of being distracting to drivers, obscuring vision, being unnecessarily bright, being designed or constructed poorly, or in any other way.
(C) The design of the sign is consistent with character of the surrounding area.
(D) The sign does not block the view of other nearby signs to the extent that it would harm the ability of neighboring businesses to operate.
(E) The sign will not be a nuisance to any residential uses.
(F) A sign designed to meet the standards of the ordinance would not adequately serve the purpose desired by the applicant.
(Ord. passed 2-20-17)