The purpose of this Chapter is to provide standards for signs to safeguard life, health, property, safety, and public welfare, while encouraging creativity, variety and compatibility, and enhancement of the Village's image. The provisions of this chapter are intended to:
(a) Encourage creative and well-designed signs that contribute in a positive way to the Village's visual environment, express local character, and help develop a distinctive image for the Village;
(b) Encourage signs that are responsive to the aesthetics and character of their particular location, adjacent buildings and uses, and the surrounding neighborhood. Signs should be compatible and integrated with the building's architectural design and with other signs on the property;
(c) Prevent signs from becoming a distraction or obstruction to the safe flow of pedestrian and vehicular traffic;
(d) Encourage a healthful economic and business environment in the community;
(e) Limit the height and size of signs to those that are appropriate in scale to the community;
(f) Provide adequate way finding signage for motorists and pedestrians, and
(g) Reduce visual clutter.
In order to protect the general health, safety, and welfare of the Village, its residents, and the business located in the Village, all signs located within the Village are subject to the rules and regulations of this Chapter.
(Ord. 19-20. Passed 11-4-20.)