§ 19-51 SIGN FACE AND SIGN COPY.
   Sign copy as defined in § 19-3 may be applied to the sign face. The sign copy area on a permanent freestanding sign shall not exceed eighty (80) percent of the sign face. The sign copy area may not exceed the total allowable square footage in § 19-55 or referenced therein.
   (a)   Multiple sided signs.
      (1)   Only one (1) side of a double sided sign is counted in determining the area of sign faces. Where the two (2) sides are not of equal size, the larger of the two (2) sides is used for the determination of sign face size. All freestanding signs herein are considered to be double sided signs.
      (2)   V-Signs are considered a double sided sign and V-Sign size standards are determined according to the double sided sign standard herein. Both sign sides must be attached at a point and the angle of the sides must not exceed ninety (90) degrees. V-sign sizes are determined according to the double sided sign standard above.
      (3)   Multiple-faced signs containing three (3) or more faces shall be expressed as the sum of the areas of all the faces. The total number of square feet for all sides shall not exceed the square footage sum of both sides on a double sided sign.
   (b)   Round, oval and irregularly shaped signs. Such signs shall be measured based on the appropriate mathematical formula to obtain the sign area for a circle, an oval or irregularly shaped sign. The total number of square feet for all sides shall not exceed the square footage sum of both sides on a double sided sign.
   (c)   Calculating sign area and sign face area.
      (1)   Sign face. The sign face shall be calculated based on the part of the sign that is or can be utilized for the placement of sign copy (typically any surface perpendicular to the ground). See Appendix B.
      (2)   Sign copy area. The sign copy area shall be calculated based on the area of the smallest standard geometric shape capable of encompassing the perimeter of the sign copy.
      (3)   Sign copy area. Sign copy area shall include integral background areas. In the case of signs in which multiple background areas are separated by open space, sign copy area shall be calculated based on the sum of the areas of all separate background areas but without regard for any open space between the separate background areas. Signs without integral background areas shall mean sign copy applied or affixed to any surface not specifically designed to serve as a sign background.
      (4)   Exceptions.
         A.   Decorative Post Sign structural supports not bearing information shall not be included in the computation of the sign copy area.
         B.   The sign face on a decorative post sign may equal the size of the sign copy area.
         C.   All decorative embellishments or appurtenances which are not a part of the sign face or sign copy area shall be allowed if such embellishments or appurtenances do not exceed twenty (20) percent of the permitted sign face area.
(Ord. 4926, passed 8-15-2017)