(A) Vehicles are frequently the most visible and often seen carriers of the town logo.
(B) Here are several examples how to treat the logo on a variety of vehicle styles. It is important to note that vehicle models may change but the location and application of the logo will be consistent.
(1) Only the logo, ID numbers and chevrons are to be placed on any town vehicles.
(2) On white vehicles the logo should be placed in full color on both front door panels. The logo should be no smaller than eight inches high and as large as possible. The logo must never be placed over any ridges in the door nor over the handle. The ID numbers should be placed on both front fenders and the back or tailgate of the vehicle as shown three inches high.
(3) With the scale, color and variety of so many vehicles, the first consideration is in identifying the size appropriate and visibly prominent area on which to place the logo. As with most heavy equipment, chances are the possibility of effectively utilizing the color version will be limited. For vehicle colors which are stronger in tone value, an entire white version of the logo is required. For colors which could be considered softer (in tone) a one color (black) application of the logo is required. If the base color will effectively support the two color version of the identity, then it should be considered before the use of black.
(4) The logo should be placed towards the front of the vehicle on the most prominent, flat, protruding surface.
(5) The logo should be no smaller than eight inches high and must never be placed over any ridges in the door nor over the handle.
(Ord. 2016-01, passed 2-8-2016)