A liquor licensee that changes the name of the business for which the license was issued, but does not change the location or ownership, may apply for the issuance of a replacement license in the new name of the business within thirty (30) days of the change by written notification to the local liquor control commissioner and payment of a fee of fifty dollars ($50.00). Upon payment of the fee and surrender of the old license, the local liquor control commissioner shall issue the same type liquor license in the new name. Failure to apply for a replacement license as required shall subject the licensee to a fine of not less than fifty dollars ($50.00) and not more than two hundred dollars ($200.00) to be determined by the liquor commissioner. (Ord. 13-16, 4-1-2013)