1159.01 OFFICIAL NAME AND STATEMENT OF PURPOSE.

   (a)   Official Name. The chapter shall be known as the Sign Ordinance of the City of Aurora, which may referred to herein as the "Sign Ordinance" or the "Ordinance."

   (b)   Purposes. The purposes of the Sign Ordinance are to authorize signs that accomplish the following goals:

      (1)   Preserve the City's aesthetic charm and historic character;

      (2)   Protect the general public from signs that are distracting to drivers or that obstruct the vision of drivers;

      (3)   Insure that signs will be compatible with their surroundings and appropriate to the type of activity to which they pertain;

      (4)   Permit signs that are expressive of the identity of individual activities and the community as a whole;

      (5)   Permit signs that are legible in the context in which they are seen; and,

      (6)   By accomplishing the above goals, protect property values in the City.

      (7)   It is further the intent of this Ordinance to establish regulations and processes to permit the installation of signs.

         (Ord. 2013-128. Passed 3-10-14.)