(a) Freestanding signs. A business complex may have one freestanding sign at each road frontage. The area of the sign may not exceed the lesser of 400 square feet or one square foot for each one foot of road frontage, except that the area of the sign for a movie theater may not exceed 450 square feet. The height of the sign may not exceed 40 feet. An automobile gasoline station may have one additional freestanding sign at each road frontage, and the area of the sign may not exceed 60 square feet or a height of 10 feet.
(b) Identification signs. A business complex may have:
(1) identification signs for the name of the business complex on not more than three facades, so long as the area of the signs does not exceed 12% of the area of each facade and the area of all signs does not exceed 400 square feet;
(2) identification signs for the name of a tenant on not more than two facades in a one or two story structure, so long as the area of the signs does not exceed, for each tenant facade, the lesser of 10% of the area of the facade or 200 square feet;
(3) one identification sign at each service entry, so long as the area of each sign does not exceed four square feet;
(4) one identification sign on each entry facade if the business complex is a mall or otherwise enclosed, so long as the area of each sign does not exceed 10% of the area of the facade and the area of all signs does not exceed 200 square feet;
(5) one identification sign for each secondary business in a structure that contains one principal use, so long as the area of all identification signs on the structure does not exceed 400 square feet; and
(6) no more than three identification signs on a canopy over a group of gas pumps at an automobile gasoline station, so long as the area of the sign does not exceed 25 square feet.
(c) Directional signs. A business complex may have directional signs as necessary. Each sign may not exceed six square feet in area or a height of five feet.
(d) Service windows. An establishment in a business complex with a ticket, drive-through, or ordering window may have no more than two signs, freestanding or identification, that relate to the business operation or services provided at the window. The area of each sign may not exceed 32 square feet. The height of a freestanding sign may not exceed six feet.
(Bill No. 78-05; Bill No. 88-20)