§ 153.430  PURPOSE.
   (A)   This subchapter shall coordinate the type, placement and scale of signs within the different land use zones; encourage the innovative use of design; promote both renovation and proper maintenance; and guarantee equal treatment under the law.
   (B)   This subchapter is not intended to favor commercial over noncommercial speech. These purposes shall be accomplished by regulation of the erection, use and maintenance of signs within the city.
   (C)   The use of signs is regulated by district to establish a comprehensive system of sign control that accommodates the need for a well-maintained, safe and attractive community, and the need for effective communications including, but not limited to, business identification.
   (D)   The purpose of this chapter is to promote the health, safety, general welfare, aesthetics and image of the community by regulating signs that are intended to communicate to the public.
   (E)   Signs are subject to the following regulations and to the requirements of the city code.
(Ord. passed 10-11-1963)