(A) Description. All building signs shall comply with the regulations listed herein and shall also be subject to review by the Design Review Board, which reviews signage based on the criteria in Chapter 5 of this title.
(B) Measurement. The total area allowed for building identification signage in both Sign District 1 and Sign District 2 includes the total number of its building signs, each measured differently, according to the type of building identification sign, and varies according to building frontage (see following tables).
(1) Sign District 1 (SD 1); allowable building identification sign area.
(a) The linear frontage of a building shall be measured in the same manner as that of a business, except that frontages shall not be delineated by inner divisions between tenant spaces.
(b) Building identification signs, unlike business signs, shall be allowed on building frontages without entrances, as long as that frontage parallels a major pedestrian or vehicular way.
Building Frontage | Allowed Total Sign Area |
10 feet — < 50 feet | 20 square feet |
50 feet — < 75 feet | 30 square feet |
75 feet — < 100 feet | 40 square feet |
100 feet — < 150 feet | 50 square feet |
150 feet — < 200 feet | 50 square feet |
200 feet plus | 60 square feet |
(2) Sign District 2 (SD 2); allowable building identification sign area.
(a) The linear frontage of a building shall be measured in the same manner as that of a business, except that frontages shall not be delineated by inner divisions between tenant spaces.
(b) Building identification signs, unlike business signs, shall be allowed on building frontages without entrances, as long as that frontage parallels a major pedestrian or vehicular way.
Building Frontage | Allowed Total Sign Area |
Building Frontage | Allowed Total Sign Area |
10 feet — < 50 feet | 20 square feet |
50 feet — < 75 feet | 30 square feet |
75 feet — < 100 feet | 40 square feet |
100 feet — < 150 feet | 50 square feet |
150 feet — < 200 feet | 50 square feet |
200 feet — < 250 feet | 60 square feet |
250 feet - < 300 feet | 60 square feet |
300 feet — < 400 feet | 70 square feet |
400 feet plus | 80 square feet |
(3) Sign Districts 1 And 2; types of building identification signs.
(a) Freestanding signs.
1. Number. One freestanding sign per building frontage on a major pedestrian or vehicular way, with a maximum of two freestanding signs per building.
2. Area. Freestanding building identification signs shall be subject to the total sign area requirements of the building frontage tables listed previously and shall be measured according to the total sign area.
3. Height. No part of a freestanding building identification sign shall be higher than eight feet above existing grade.
4. Special provisions. Freestanding signs shall be placed on two separate building facades facing pedestrian and vehicular ways and shall be subject to design review. A joint directory sign, though a type of freestanding sign, shall not count toward the total quantity of freestanding signs allowed.
(b) Wall mounted signs.
1. Number. One sign per building frontage on a major pedestrian or vehicular way. A maximum of two wall mounted building identification signs shall be allowed if a building has two frontages as defined in these regulations.
2. Area. Wall mounted building identification signs shall be subject to the total sign area requirements of the building frontage tables listed previously, and shall be measured according to the size of the text only.
3. Height. No part of a wall mounted building identification sign shall be higher than 25 feet above existing grade.
4. Special provisions. If using two signs, signs shall be placed on two separate frontages, subject to design review.
(c) Joint directory signs.
1. Number. One joint directory sign per building unless the building has more than one building frontage (see Chapter 2, “Definitions”, of this title) with a combined linear frontage that exceeds 150 feet, in which case that building shall be entitled to two joint directory signs. No building identification sign, other than a joint directory sign, shall be allowed for the side of a building that houses a joint directory sign.
2. Area. Each joint directory sign may contain signage of up to one square foot per business tenant in a building, and up to three square feet for the name of the building, placed atop the joint directory sign.
3. Height. No part of a joint directory sign shall be higher than eight feet above existing grade.
4. Special provisions. A joint directory sign, though a type of freestanding sign, shall not count toward the total quantity of freestanding signs allowed. However, the area of the joint directory sign shall be included in the total building identification area allowed according to building frontage. All joint directory signs shall be kept current according to business turnover.
(Ord. 11(2021) § 1)