Each sign application is subject to the following two levels of review: staff review and Design Review Board (DRB) review.
(A) Staff review. The Community Development Department of the Town of Vail shall accept for review the properly completed sign application.
(1) If the staff determines that the sign application unquestionably meets the standards of this title, including the design guidelines and standards as they are stated in Chapter 5 of this title and the technical requirements as they are stated in Chapters 6 and 7 of this title, staff shall then approve the application. All applications approved by the staff shall be listed on the next publicly posted agenda of the Design Review Board.
(2) If the staff determines that the sign application meets the standards of this title, but does not unquestionably meet the design guidelines and standards as they are stated in Chapter 5 of this title and the technical requirements as they are stated in Chapters 6 and 7 of this title, staff will schedule the application for review by the Design Review Board at their next hearing, held the first and third Wednesdays of each month.
(3) If the staff determines that the sign application does not meet the standards outlined in this title, including the design guidelines and standards as they are stated in Chapter 5 of this title and the technical requirements as they are stated in Chapters 6 and 7 of this title, staff shall deny the application. Upon denial of the application based on lack of compliance with any part of this title, the applicant will be notified of the denial in writing and may submit a new application to the staff, file an appeal of the staff decision to the Design Review Board, or file an application for a variance in accordance with Chapter 10, “Variances And Appeals”, of this title.
(B) Design Review Board review. The Design Review Board will review all sign applications scheduled on their agenda by staff, in the required presence of the applicant or such applicant’s representative, to ascertain the proposal’s conformance with the design guidelines and standards as listed in Chapter 5 of this title and the technical requirements as listed in Chapters 6 and 7 of this title.
(1) Upon determination of compliance with the design guidelines and standards listed in Chapter 5 of this title and the technical requirements as listed in Chapters 6 and 7 of this title, the Design Review Board will approve, or approve with conditions, the applicant’s sign proposal. The applicant will be notified in writing of the approval and any conditions placed on the approval, and may then erect the sign according to the approved application.
(2) Upon Design Review Board denial of the application based on the design guidelines and standards listed in Chapter 5 of this title and/or the technical requirements listed in Chapters 6 and 7 of this title, the applicant will be notified in writing of the reasons for denial and may submit a new application to staff according to the recommendations from the Design Review Board. The applicant may file an appeal to the Town Council if he or she chooses not to submit a new application to staff (see Chapter 10, “Variances And Appeals”, of this title).
(Ord. 11(2021) § 1)