Consistent with the standards set forth in section 10-1-5 of this title, the intent of the standards set forth in this chapter are as follows:
(A) To facilitate the design of signs that attract and invite rather than demand the public's attention, and to curb the proliferation of signs.
(B) To facilitate the use of signs that enhance the visual environment of the city.
(C) To promote the enhancement of business and residential properties and neighborhoods by fostering the erection of signs complementary to the buildings and uses to which they relate and which are harmonious with their surroundings.
(D) To protect the public interest and safety. (Ord. 2957, 12-8-2008)