Except as prescribed in § 16.4, Special Purpose Signs, only the following signs shall be permitted in a Commercial Zone.
(A) Commercial uses in the CN-2/A and CG-10,000 Zones.
(1) One freestanding identification sign may be placed on each lot or parcel of land. Freestanding signs shall not exceed 15 feet in height. The maximum area of freestanding signs shall be as follows.
(a) In the CN-2/A Zone, freestanding signs shall not exceed 75 square feet in area.
(b) In the CG-10,000 Zone, freestanding signs shall not exceed 75 square feet in area; provided, however, that, for each lineal foot of property frontage in excess of 75 feet, an additional one square foot of sign area shall be permitted to a maximum of 100 square feet. Where more than one business is being conducted on a single lot or parcel of land, the permitted sign area for each business may be combined into one freestanding sign up to a maximum combined area of 125 square feet, however, for each lineal foot of property frontage in excess of 125 feet, an additional one square foot of sign area shall be permitted to a maximum of 175 square feet.
(2) Wall signs shall be allowed as follows.
(a) The total area of all wall signs shall not exceed one square foot of area for each lineal foot of property frontage up to a maximum of 300 square feet.
(b) The maximum size of any one sign shall be 150 square feet.
(c) A maximum of two wall signs may be placed on any side of a building.
(d) The total area of signs displayed on any side of a building shall not exceed 150 square feet.
(e) A maximum of six wall signs may be displayed for each use.
(f) Should a portion of a parcel be leased for development the dimensions and orientation of the leased portion shall be used to determine frontage and total sign face square footage.
(g) Property with frontage on more than one street shall get credit for the total amount of street frontage.
(3) Wall signs on multiple tenant commercial buildings shall be allowed as follows.
(a) One tenant directory wall sign may be displayed. The maximum size of the directory sign shall be 75 square feet. The directory sign may be located on any wall of the building.
(b) One wall sign may be displayed for each tenant. The maximum size of the wall sign shall be 40 square feet. Each wall sign shall be located on a wall of the space occupied by the tenant that is advertised.
(c) One projecting sign may be displayed for each tenant. The maximum size of each projecting sign shall be as prescribed in § 16.2(K). Each projecting sign shall be attached to a wall of the space occupied by the tenant that is advertised.
(d) Property with frontage on more than one street shall get credit for the total amount of street frontage.
(4) Signs on canopies above gasoline pump islands shall be allowed as follows.
(a) The total area of signs placed on such canopies shall be deducted from the total area allowed by division (A)(2)(a) above.
(b) A maximum of two signs may be placed on such canopies. The number of signs placed on such canopies shall be deducted from the total number of signs allowed by division (A)(2)(e) above.
(c) A maximum of two signs that do not exceed six square feet in area (i.e., franchise logos) may be placed on such a canopy. No more than one such sign may be placed on any one side of a canopy. Such signs shall not be counted toward the maximum total area allowed or the maximum number of signs allowed.
(5) Banner signs for the following business purposes: grand opening, change of business name or change of business management, subject to the following requirements:
(a) Thirty-two square feet maximum size;
(b) Fourteen days maximum length of time;
(c) Must be maintained in good condition;
(d) Must be located on a building wall, below the roof line;
(e) Must be professionally made;
(f) Only one banner permitted per street frontage at any one time for a business purpose;
(g) A sign permit issued by the town is required; and
(h) Banner will be allowed for up to two business purposes per year. A banner for a third business purpose in one year will require approval of a temporary use permit.
(B) Commercial uses in the CH-10,000 Zone. Signs identifying commercial uses in the CH-10,000 Zone shall be permitted to the same extent as in the CG-10,000 Zone; provided, however, additional signing may be approved under design review when applicable.
(C) Public and semi-public uses: Commercial Zones. One sign not exceeding 30 square feet in area. Freestanding signs shall not exceed six feet in height. Lighting requirements for signs shall be as specified in the required conditional use permit.
(Ord. 2012-04, passed 12-5-2012)