Citizens are among the town’s most valuable assets. Every employee represents the town to its citizens and the public. The way we do our jobs presents an image of the entire team. Citizens judge all of us by how they are treated with each employee contact. Therefore, one of our first business priorities is to assist any citizen or potential citizen. Nothing is more important than being courteous, friendly, helpful, and prompt in the attention that employees give to citizens. Our personal contact with the public, our manners on the telephone, and the communications we send to citizens are reflections not only of ourselves, but also of the professionalism of the town. Positive citizen relations not only enhance the public’s perception or image of the town, but also pay off in greater citizen loyalty.