A. Number of Signs
1. Single Business
One 2-sided free-standing sign per business. Should there be more than one existing sign on the property that conforms with the current sign height, area, and separation requirements, the electronic message centers can replace each of these signs.
2. Multi-Tenant Building
One 2-sided free-standing sign per lot. Should there be more than one existing sign on the property that conforms with the current sign height, area, and separation requirements, the electronic message centers can replace each of these signs.
3. Shopping Center/Commercial Subdivision
One 2-sided free-standing sign per access. Should there be more than one existing sign on the property that conforms with the current sign height, area, and separation requirements, the electronic message centers can replace each of these signs.
B. Height of Signs
1. The maximum height shall not exceed 15 feet on properties fronting State Route 90, State Route 92, and Fry Boulevard east of Coronado Drive.
2. The maximum height shall not exceed 10 feet when located in all other locations not described in subsection 1 above.
C. Area of Signs
1. Single Business
The total sign area for a free-standing sign shall not exceed 32 square feet per sign face.
2. Multi-Tenant Building
The sign face area for the electronic display portion of the sign shall not exceed 32 square feet. For additional size and height standards related to free-standing signs for multi-tenant buildings, refer to Section 151.10.008.C.
3. Shopping Center/Commercial Subdivision
The sign face area for the electronic display shall not exceed 32 square feet. For additional size and height standards related to free-standing signs for shopping centers/commercial subdivisions, refer to Section 151.10.008.E.
D. Animation of Signs. The animation of signs which includes the blinking, scrolling, moving, and changing of brightness intensity, of either text or images is prohibited.
E. Message Transition. The transition between messages shall be instantaneous.
F. Length of Message Display. The minimum length to display a message shall be 15 seconds.
G. Message Display. The EMC shall not display advertising for any off-site business. However, promotion of community and charity events can be displayed provided the requirements for animation, message transition, and length of message display are met.
H. Sign Brightness
1. For signs located in commercial and industrial areas the maximum lumination level from sunset to sunrise shall not exceed 100 nits. For signs located in or signs adjacent to residential zoning districts that shine directly onto residences, the maximum lumination level shall not exceed 100 nits.
2. Signs shall be required to be equipped with photo cell sensors that are factory locked to dim the sign to an appropriate light level during daylight hours. The photo cell sensors shall also dim the sign at night to the required nit level as stated in this section. An affidavit from the manufacturer attesting to the brightness level shall be submitted with the sign permit application.
3. The electronic message center portion of the sign shall be turned off when the business activities cease. Signs shall include timers that will automatically turn off the digital display.
4. Electronic message centers shall not have a white background.
5. Signs located within or signs adjacent to residential zoning districts that directly shine onto residences, shall be turned off between the hours of 10:00 pm and sunrise.
I. Location. Signs shall be placed a minimum of 5 feet from any property line, be located on private property, not project over any portion of a street, sidewalk, or other public right-of-way, and cannot conflict with any clear vision area.
J. Non-Conforming Signs. Non-conforming signs can be converted to EMC’s provided the following criteria are met:
1. The sign brightness does not exceed the sign lumination level for EMC’s as described in this Section.
2. The electronic or digital display portion of the sign cannot exceed 32 square feet.
3. The sign height and face area are reduced to the following ratios:
Existing Height (ft.) | Proposed Height | Proposed Face Area (sf.) |
+50-30 | Reduced by 50% | 64 |
29-21 | Reduced by 25% | 56 |
20-16 | Reduced by 10% | 48 |
15-0 | Reduced by 0% | 32 |
(Ord. 2015-003, passed 5-28-15; Am. Ord. 2018-004, passed 3-22-18)
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