The purpose of this chapter is to regulate the size, height, design, location, number and quality of signs in the city in order to: protect the character of neighborhoods; provide a form of communication for businesses without undesirable clutter; and protect public safety and welfare by precluding signs that are visual obstructions to motorists and/or pedestrians. This chapter also encourages signs that are well designed in terms of appearance, spacing and location.
(1994 Code, § 15.24.010)