711.06 DUTIES OF LICENSEE.
   (a)    Adhere to Inventory. The licensee shall make no additions whatsoever, during the period of the licensed sale, to the stock of goods set forth in the inventory attached to the application for license. In addition, the licensee shall:
   (b)    Advertise Properly. Refrain from employing any untrue, deceptive, or misleading advertising.
   (c)    Adhere to Advertising. Conduct the licensed sale in strict conformity with any advertising or holding out incident thereto.
   (d)    Keep Duplicate Inventory. Keep available at the place of sale a duplicate copy of the inventory submitted with the application and shall present the duplicate to inspecting officials upon request.
   (e)    Segregate Noninventoried Goods. Keep any other goods separate and apart from the goods listed in the filed inventory as being objects of sale and shall make the distinction clear to the public by placing tags on all inventoried goods in and about the place of sale apprising the public of the status of all the goods.
   (f)    Posting of License. A license or renewal thereof must be posted in a conspicuous place on the premises where sale is being conducted and in a manner easily observed by the buying public. (1980 Code 115.15)