The following supplementary provisions shall apply to permitted signs in nonresidential zoning districts:
(a) Non-Ground Floor Uses. For uses not located on the ground floor and for ground floor uses which lack direct access from the building exterior, the following signs shall be permitted in addition to signs otherwise permitted for the building. Regardless of the number of such uses in a building, not more than one wall or projecting identification sign, a maximum of twelve square feet in area, shall be placed at each such use, and window signs not exceeding twenty square feet in total area shall be permitted for display on the inside surface of windows within the subject space.
(b) Secondary Frontages and Entrances. A building or building unit with frontage on a second street or with a customer building entrance from a rear or side parking lot shall be permitted total additional wall, window or canopy signs not to exceed fifty percent of the sign area otherwise permitted. Such signs shall be displayed only on the applicable facades.
(c) New Businesses. Upon its initial opening, a new business establishment may display a temporary identification sign for a maximum period of sixty-two days prior to installation of a permanent identification sign. Such temporary sign may be a wall, window or portable sign which shall conform to all provisions applicable to permanent signs (except clearly inapplicable structural requirements) and shall be counted as part of the maximum permitted permanent sign area. In addition, temporary window signs for such new businesses may cover up to seventy-five percent of window area. Strings of pennants, streamers, pinwheels, balloons and similar small lightweight objects shall be permitted for grand openings for a single period not exceeding seven days within the first six months after issuance of the initial occupancy certificate for a new business.
(d) Open Lots. For uses without buildings, and for uses on lots where building frontage is less than twenty percent of lot frontage, the maximum sign face area for the use, including free-standing signs, shall be the greater of fifty square feet or the figure resulting from the following formula, where LW equals the width of the lot frontage, as defined in Section 1458.05(a)(2):
LW x 1.0 = square feet of signage.
The area of a free-standing sign shall in no instance exceed 100 square feet.
(e) Major Public Facilities. For major public or community facilities which attract visitors from throughout the metropolitan area, the City Planning and Zoning Commission may approve signage in excess of the requirements of this chapter to the extent necessary to provide adequate information to the public. Such proposals shall be transmitted to the City Planning and Zoning Commission by the Chief Building Official at the request of the applicant.
(Ord. 1993-135. Passed 11-1-93.)