§ 7.6F DESIGN REQUIREMENTS.

   To create a unified and consistent treatment, new building signs shall be erected in accordance with the following regulations:

      (1)   Sign hierarchy. The order of ranking of the various types of building signs, from the highest to the lowest, shall be (a), (b), (c), (d), and (e) as outlined below:

         (a)   An individual letter sign (including but not limited to: internally illuminated channel letters, logos or script; illuminated or non-illuminated pin-mounted letters, logos or script; or, a plaque with raised or routed letters, logos or script).

         (b)   A channel box or cloud sign

         (c)   A raceway mounted sign (including but not limited to: channel letters, logos or script).

         (d)   A box sign.

         (e)   A painted board sign or a sign painted directly on a wall of a building.

      (2)   Incorporation of lower ranked sign hierarchy elements. A sign package may use lower ranked sign heirarchal elements as a portion of the sign. Examples of such usage may include, but are not limited to, logos or taglines.

 

TABLE 7.6.F.2: INCORPORATION OF LOWER RANKED SIGN HIERARCHY ELEMENTS
	Heirarchal Steps Below Required
	1 step	2 steps	3 steps	4 steps
Percent of sign allowed to be lower hierarchy elements	25%	20%	15%	10%

      (3)   Construction type.  

         (a)   New construction / major building additions. Building signs for new construction projects and major building addition projects shall be an individual letter signage unless an alternative sign package was approved by the Plan Commission.

         (b)   Alternatives hierarchy existing integrated centers. Any new building sign on an existing integrated center shall be of an equivalent type or higher rated type than the predominant type of building signs existing throughout the integrated center.

         (c)   Existing single use sites. Any new building sign on an existing single use site shall be the greater of either an equivalent type or higher rated type building sign than:

            1.   The previously existing building sign; or,

            2.   The predominant type of building signs existing on the subject lot and any immediately adjacent single use sites located within the same block face.

      (4)   Illuminated building signs and bufferyards. Illuminated building signs, whether internally or externally illuminated, shall not be permitted on a building façade oriented to a side bufferyard or rear bufferyard.

(Ord. 52-2022, passed 12-12-2022)