(A) For purposes of this section, a side of a freestanding sign is any plane or flat surface included in the calculation of the total sign surface area as provided in § 152.435. For example, wall signs typically have one side. Freestanding signs typically have two sides (back to back), although four-sided and other multi-sided signs are also common.
(B) Subject to division (C) below, a single side of a freestanding sign may not exceed 0.3 square feet in surface area for every linear foot of street frontage along the street toward which such sign is primarily oriented. However, in no case may a single side of a freestanding sign exceed 50 square feet in surface area if the lot on which the sign is located has less than 200 feet of frontage on the street toward which that sign is primarily oriented, 75 square feet on lots with 200 or more but less than 400 feet of frontage, and 100 square feet on lots with 400 or more feet of frontage.
(C) In the GB district, a single side of a freestanding sign may not exceed three-fourths square feet in surface area for every linear foot of street frontage along the street which such sign is primarily oriented. However, in no case may a single side of such signs exceed 250 square feet in surface area.
(D) With respect to freestanding signs that have no discernible sides, such as sphere or other shapes not composed of flat planes, no such freestanding sign may exceed the maximum total surface area allowed under divisions (B) or (C) above for a single side of a freestanding sign.
(Ord. passed 12-20-2001) Penalty, see § 152.999