The owner or operator of any sign that this chapter would otherwise allow may substitute a non-commercial sign in lieu of any other commercial or non-commercial sign. The owner may make this substitution without any additional city approval or permit. The purpose of this provision is to prevent any inadvertent favoring of commercial speech over non-commercial speech, or the favoring of any particular non-commercial message over any other non-commercial message. This provision shall prevail over any more specific provision to the contrary.
(Prior Code, § 1008.013) (Ord. 816, passed 01-22-2009)