Civic Center peddlers will be allotted placement upon the sidewalk, not to exceed a ten square foot area. Peddlers will be placed on the westerly portion of the Civic Center Zone until all spots are issued before placement is granted for the portion of the zone. The Office of the City Clerk shall determine the total number of licenses issued for the Civic Center Zone during a given licensing period. Licenses are granted on a first come first serve basis. Only two annual peddler licenses for the Civic Center Zone may be issued to the same person in a single license year.