§ 117.09   IDENTIFICATION.
   (A)   Every person owning and operating a taxicab under licenses from the village may adopt a trade name, design, color scheme, or method of painting or lettering such taxicabs that is approved by the Clerk. Such trade name, design, color scheme, or method of painting or lettering shall include the following matter:
      (1)   A serial body number assigned by the village to each taxicab and painted on each side and on the rear of the taxicab;
      (2)   The name of the owner, or the trade name under which he, she or it does business, painted on each side of the taxicab; and
      (3)   Whenever the name of the owner, or the trade name under which he, she or it does business, does not include any one of the words “taxicab,” “taxi,” or “cab” then the word “taxicab” shall be painted on each side of the taxicab immediately beneath the name or trade name.
   (B)   Whenever any person owning or operating taxicabs does not adopt and use an approved trade name, design, color scheme, or method of painting and lettering as hereinbefore mentioned, then it shall be mandatory for the person to paint on its taxicabs a framed panel, enclosing on separate lines the name of the owner, the word “taxicab” and the serial body number assigned to the taxicab by the village. Such panel shall be painted on each side of the taxicab, and shall cover no less area than 10 inches by 12 inches.
(1995 Code, § 117.09) (Ord. 14-1947, passed 2-10-1947) Penalty, see § 117.99